Digital Business Glossary

Get Simple Clear Definitions to Commonly Used Terms Relating to eCommerce, Business, Entrepreneurship and Digital Space.

Gordon Wridgway

Marketing

The Definition of Marketing Marketing – is the process of conceptualising and creating a product or service, packaging it desirably, and placing it in front of your target market in such a way as to generate the maximum potential sales. Marketing is far more than just promotion or advertising. By definition, selling is a part

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Branding

The Definition of Branding Branding – is the activity of crafting an identity and personality that stands out and creates affinity with

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Encrypted

The Definition of Encrypted Encrypted – if something is encrypted it means the information or data is being converted into a code

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Public Relations

The Definition of Public Relations Public Relations (PR) – is the art of communicating ideas. It is a social technology employed to

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Logo

The Definition of Logo Logo – a logo is an identifying mark. It is a symbol that represents your brand and can

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